The KW Difference
Our Mission
To build careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving.
Our Vision
To be the real estate company of choice for agents and their customers.
Our Values
God, Family, then Business
Our Perspective
A technology company that provides the real estate platform that our agents’ buyers and sellers prefer. Keller Williams thinks like a top producer,
acts like a trainer-consultant, and focuses all its activities on service, productivity, and profitability.
Our Beliefs: WI4C2TES
Win-Win: or no deal
Integrity: do the right thing
Customers: always come first
Commitment: in all things
Communication: seek first to understand
Creativity: ideas before results
Teamwork: together everyone achieves more
Trust: starts with honesty
Equity: opportunities for all
Success: results through people
Family Reunion 2023 - Big Businesses, Bigger Lives
Join us in Anaheim, California, on February 18 – 21 to celebrate 40 years of Keller Williams at the 2023 Family Reunion! Prepare to achieve more together at the industry’s largest training, networking, and cultural event. If you’re looking to start or maintain a thriving real estate business, you won’t want to miss it.

Red Day
We successfully celebrated RED Day on May 11, 2023. The collective efforts of all 38 market centers in the Northwest region exemplify the core values that drive Keller Williams Realty. United in purpose, our dedicated volunteers poured their hearts into renewing, energizing, and donating to our local communities. Thank you for making RED Day 2023 an unforgettable success in the Northwest region.
Stand Out as an Agent of Distinction
Register now to become an Agent of Distinction and enroll in KW’s inaugural Diversity Certification Program. Upon completion, you will have the education, resources, and tools needed to successfully tailor your business models to appeal to a wider customer base. Additionally, you’ll develop and strengthen your understanding of diversity to better address consumers’ needs and avoid discriminatory housing practices.